RESUME | Alana's Portfolio

EXPERIENCE

SKILLS

Brand Strategist | Words From The Woods

Remote | June 2021 - Present

Account Manager/Strategist | Ray Agency

St. John's, NL | September 2020 - June 2021

Brand Management/Strategy Intern | TRG

Dallas, TX | May 2019 - August 2019

EDUCATION

M.S. Business (Branding) | VCU Brandcenter

Customer Journey Mapping

Focus Group Facilitation

Stakeholder Interviews

Competitive Analysis

Project Management

Product Innovation

Discussion Guides

Brand Positioning

Social Listening

Creative Briefs

Survey Writing

Client Pitching

Brand Audits

Deck Design

TOOLS

Richmond, VA | August 2018 - May 2020

Bachelor of Commerce Honours (Co-op) | Memorial University

St. John's, NL | September 2013 - June 2018

SAY HELLO

Simmons MRI/GWI

Mintel

Keynote

Simmons MRI/GWI

Adobe Photoshop

Adobe Illustrator

Adobe Dimension

Microsoft Office Suite

Brand Strategist